Applebee's Neighborhood Grill & Bar offers a lively casual dining experience combining simple, craveable American fare, classic drinks and local drafts. Now that's Eatin' Good in the Neighborhood.
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hello my name's mark Shostak I'm one of the owners of this Applebee's restaurant I also serve as the executive chairman of our family's restaurant business today I want to talk to you about two very important things first the history of our company how we got started our early beginnings next I want to talk to you about our vision lead the way what we strive for and then our mission statement a talented team that proudly delights our guests and increase the how we got started our history our early beginnings we opened up our first restaurant in a small town in Alpena Michigan from there we opened up other Burger King restaurants and other small towns in northern Michigan we learned three very important lessons or takeaways from our experience in the small towns that today still shape our operating culture number one we learned how important was the delight our guests in a small town everybody knows everybody and very important to the lights our guests otherwise very quickly